Defining natural: from nature, nature-derived and nature identical. What is the difference?
The term "natural" is unregulated which is why big skincare brands are labelling their products as natural, when they still contain synthetic preservatives and fragrance (read my rant here). I...
What does "natural" skincare actually mean? Is it just greenwashing?
It really makes me mad when I see big brands claiming their products are natural, only to find they are still using phenoxyethanol and synthetic fragrance. You should not need...
Fragrance - The Dirty Secret of the 'Clean Beauty' Movement
It's the dirty secret that the 'clean beauty' movement doesn't want you to know about.